When to Consider Alternatives to Google Ads

Google AdSense is the most popular advertising network worldwide and is used by millions of websites. There are many great benefits of Google Ads such as: B. its reliability, its lightweight module and the ability to offer content creators a fair share of the total revenue generated by clicks.

However, there may be times when you cannot use Google Ads to monetize your website or blog. Google has strict requirements and rules for participating in its ad network, which may prevent you from using Google Ads on your website. For clarity, here’s a look at situations where you may need to consider alternatives to Google AdSense.

Not suitable for Google Ads – Your website or blog must meet predetermined metrics in order to be monetized through Google Ads. This is often the case with new blogs just beginning their journey. Obviously, if your website doesn’t meet the Google Network eligibility requirements, you need to consider alternatives to Google Ads.

AdSense account disabled – Due to Google’s strict terms and conditions, website owners may have their AdSense account deactivated. This could be for a variety of reasons including the nature of the content, accidentally clicking on your own ads, etc. If you haven’t read the Google Ads policies and guidelines properly, there’s a good chance that some of your actions are causing your Adsense account becomes corrupt disabled. In such situations, you can consider alternatives to Google Ads.

Revenue Share – Google Ads provides a fair share of the generated revenue to website owners. You get 68% of the total revenue generated from views, clicks, and any purchases made through those clicks. While this is fairly competitive, there are ad networks that may offer a higher revenue share. If you want to maximize your profits, you can consider ad networks that offer a higher share of advertising revenue.

Adjustment – Ads on your site can be distracting if they don’t match the overall theme of your site. There are advertising networks that offer a high degree of customization of the ads displayed. If you want to prioritize the appearance of your website, you can opt for ad networks that offer more customization flexibility compared to Google Ads.

Minimum Payout Amount – Most ad networks require you to earn a certain amount before you can withdraw it. For Google Ads, the minimum payout is $100. This can be a problem for smaller sites as it will take a long time to accumulate $100. If your website is currently slow to generate revenue, consider ad networks with lower minimum payouts.

Last but not least, you can consider alternative ad networks to boost your earnings. You can continue to use both Google AdSense and other advertising networks on your website. However, you must be careful not to violate the terms and conditions of the two ad networks.